Stibo Systems website information architecture and narrative design
Owned the end-to-end strategic redesign and messaging overhaul for Stibo Systems’ core high-value web properties: solution, cloud service, and industry-specific pages.
Recognizing that enterprise buyers need clear, narrative-driven paths, I moved beyond standard copywriting. I designed low-fidelity wireframes to visually map out and conceptualize a brand-new information architecture, ensuring the UX and content hierarchy supported a cohesive user journey.
By translating abstract product features into an intuitive, visually structured flow, I established immediate clarity for our design and dev partners. I presented these wireframes to cross-functional leaders, successfully securing buy-in and sign-off from key stakeholders and senior leadership to drive the project to launch.
These are the wireframe flows I created, each built after in-depth research into current market-leading designs and the latest best practices:



